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March

07/09/2019
"Impressions" is an Undervalued SEO KPI

"Impressions" is an Undervalued SEO KPI

  This post is about a hill I’m willing to die on, but might not need to – I actually have no idea whether the title […]
06/09/2019
6 Types of Newsworthy Content (That Aren’t Survey-Based)

6 Types of Newsworthy Content (That Aren’t Survey-Based)

  When working with data to create content for your brand, it can feel like every time you come across a relevant data set, it’s already […]
05/09/2019
A logical approach to resolving website performance issues

A logical approach to resolving website performance issues

  As someone who has worked for a performance agency for the last five years, I have learned that almost everything we do needs to be […]
04/09/2019
5 Takeaways from Mozcon as Someone with No SEO Experience

5 Takeaways from Mozcon as Someone with No SEO Experience

  This post is written by Ali Howard, who is currently on a three month internship with our US team in Seattle. Before joining Distilled, she […]
03/09/2019
How to successfully run an online retail store

How to successfully run an online retail store

  Image credit: https://photos.icons8.com/ If you want to have even the smallest chance of surviving as a retail business these days, having an online store is key. […]
24/08/2019
How to Do Change Detection with Screaming Frog and Google Sheets

How to Do Change Detection with Screaming Frog and Google Sheets

  I made a Google Sheet that does change detection for you based on two Screaming Frog crawls. I’ll tell you why that’s important. Two problems […]
23/08/2019
Should you Quit Law School to become a Computer Scientist?

Should you Quit Law School to become a Computer Scientist?

  There is a concept in mathematics called singularity and you’ve probably heard of it; people use analogies like the center of a black hole to […]
22/08/2019
Building a WordPress Website in 2019 (Ultimate Guide)

Building a WordPress Website in 2019 (Ultimate Guide)

  1 – Introduction – Why WordPress? First of all, what is WordPress? WordPress is a CMS (Content Management System), i. e. an interface that manages […]
21/08/2019
We've Doubled the Sensitivity of our SEO Split-Testing Platform

We’ve Doubled the Sensitivity of our SEO Split-Testing Platform

  Since you’re reading this on the Distilled blog, you probably know Distilled has an SEO split-testing platform, DistilledODN. One of the important features of the […]
29/03/2019
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Google Announces AMP Stories and AMP for Gmail

  February 13th and 14th saw Google’s second annual AMP conference taking place in Amsterdam, or AMPsterdam as they termed it. As you’d expect with a […]
25/03/2019
A beginners guide to keyword research

A beginners guide to keyword research

In the past, when I was performing some basic keyword research, I simply threw a few keywords into AdWords and, hey presto, out popped 800 keywords. […]
22/03/2019
#JavaScript & #SEO: The Basics and Tips to Get Indexed

#JavaScript & #SEO: The Basics and Tips to Get Indexed

  What is JavaScript? The 5th most popular programming language in the world, according to inc.com, that is used to program (i.e. change, manipulate things…) in […]
21/03/2019
DA is the Wrong Metric for Reporting on Link-Building

DA is the Wrong Metric for Reporting on Link-Building

  I decided to write this post when I saw, in late February, this poll on Twitter: Link to tweet Twitter polls may not be the […]
20/03/2019

44 tweets that will be too real for SEOs in 2019

  I wrote this post in Excel using CONCATENATE and it doesn’t get any more SEO than that. 1. When my family doesn’t really understand what […]
19/03/2019
Why Your Website’s Load Speed Should be Top Priority in 2018

Why Your Website’s Load Speed Should be Top Priority in 2019

  You are probably no stranger to being told ‘your website needs to be faster’, but if you’re still not doing anything about it then you […]
18/03/2019
SEO Case Study – 313% More Organic Traffic with REAL Examples

SEO Case Study – More than 3x Organic Traffic with REAL Examples

  Everyone loves a good case study, especially in SEO. Funny thing is there are so many SEO case studies but there’s still a gap in […]
14/03/2019
LinkedIn advertising unravelled

LinkedIn advertising unravelled

In last month’s social advertising crash course, we spoke about YouTube, Twitter and Facebook. All incredibly popular and with equally straightforward approaches to social advertising, introducing […]
14/03/2019
Man in a cave

How Google Identifies Primary Versions of Duplicate Pages

Identifying Primary Versions of Duplicate Pages We know that Google doesn’t penalize duplicate pages on the Web, but it may try to identify which version it […]
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