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April

10/06/2019
Competitor Analysis: A Structured Approach

Competitor Analysis: A Structured Approach

  This blog post is for you if you need a structured way to do competitor analysis that allows you to focus and prioritise tasks without […]
08/06/2019
How to Estimate the Total Available Organic Search Traffic for a Website

How to Estimate the Total Available Organic Search Traffic for a Website

  Whether you’re expanding an existing business into a new market, bringing out a new product range, or building a brand new website from scratch, a […]
06/06/2019
The 3 biggest mistakes people make on Twitter and LinkedIn—and how to fix them

The 3 biggest mistakes people make on Twitter and LinkedIn—and how to fix them

  Though social media isn’t some shiny new marketing toy, lots of marketers get tripped up when using it. Sure, these folks know how to put […]
04/06/2019
How Video Can Help Your SEO Strategy

How Video Can Help Your SEO Strategy

  Video can elevate your digital marketing presence. So far, so obvious. But beyond the fact that we’re visual beings, you’d be surprised just how many […]
03/06/2019
How to Conduct The Ultimate PPC Audit

How to Conduct The Ultimate PPC Audit

  1.0: What is a PPC audit? Conducting a PPC audit for a new client, or even an existing client, is essential to ensure you’re maximising […]
31/05/2019
Digital Marketing Campaigns: Winter 2018 Edition

Digital Marketing Campaigns: Q1 2019 edition

  Data Visualisations A world of languages – Alberto Lucas Lopez At school, the languages lessons offered to me were either French or German. Some more […]
30/05/2019
The Easiest Tool for Testing Page Speed - PageSpeed Insights API

The Easiest Tool for Testing Page Speed – PageSpeed Insights API

  In November 2018, Google released an updated PageSpeed Insights API, which provides performance reports from both lab and field data on a page. Using the […]
26/04/2019
Why your website needs to be HTTPS by the end of January

Why your website needs to be HTTPS now!

  According to Google, over 50% of all desktop pages loaded on the internet are HTTPS pages and is continuing to grow. HTTPS stands for Hypertext […]
21/04/2019
7 Ways to Take Pictures for Instagram

7 Ways to Take Pictures for Instagram

  Whether you have an iPhone, a Samsung, a Huawei or a super Reflex, here are some tips to capture beautiful photos for Instagram without being […]
26/04/2019
Why your website needs to be HTTPS by the end of January

Why your website needs to be HTTPS now!

  According to Google, over 50% of all desktop pages loaded on the internet are HTTPS pages and is continuing to grow. HTTPS stands for Hypertext […]
21/04/2019
7 Ways to Take Pictures for Instagram

7 Ways to Take Pictures for Instagram

  Whether you have an iPhone, a Samsung, a Huawei or a super Reflex, here are some tips to capture beautiful photos for Instagram without being […]
19/04/2019
Boxing Ring Influencer

Influencer Marketing: It’s an Instagram Vs YouTube World

With a 1,500% increase in searches for ‘influencer marketing’ in the past 3 years, finding the best platform to host your influencer campaigns has never been […]
18/04/2019
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The Technical SEO Audit Essentials Guide

  Many people today do not realise the basics of technical SEO are not as complex as you may think and in most cases, you may […]
17/04/2019
7 Tips for Structured Data on E-commerce Sites

7 Tips for Structured Data on E-commerce Sites

  BEFORE READING: If you’re unfamiliar with JSON-LD, check out this article to learn more about the structured data format and why we prefer it. Overall, […]
03/04/2019
How To Calculate Your Total Addressable Market Online

How To Calculate Your Total Addressable Market Online

  There are a number of key business reasons you should know how much demand exists within an online niche. The most common ones are: Assess […]
02/04/2019
How to utilise Gmail ads for your business

How to utilise Gmail ads for your business

  Now that you know how to successfully run ads on Facebook, Instagram, Twitter and LinkedIn, we’ll wrap up our social advertising crash course by looking […]
01/04/2019
Content Research Strategy: Finding Unique Topics In an Oversaturated Niche

Content Research Strategy: Finding Unique Topics In an Oversaturated Niche

  If you’ve been writing content for a significant amount of time, you know that consistently identifying high value topics can get very difficult. In fact, […]
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