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April

07/09/2019
"Impressions" is an Undervalued SEO KPI

"Impressions" is an Undervalued SEO KPI

  This post is about a hill I’m willing to die on, but might not need to – I actually have no idea whether the title […]
06/09/2019
6 Types of Newsworthy Content (That Aren’t Survey-Based)

6 Types of Newsworthy Content (That Aren’t Survey-Based)

  When working with data to create content for your brand, it can feel like every time you come across a relevant data set, it’s already […]
05/09/2019
A logical approach to resolving website performance issues

A logical approach to resolving website performance issues

  As someone who has worked for a performance agency for the last five years, I have learned that almost everything we do needs to be […]
04/09/2019
5 Takeaways from Mozcon as Someone with No SEO Experience

5 Takeaways from Mozcon as Someone with No SEO Experience

  This post is written by Ali Howard, who is currently on a three month internship with our US team in Seattle. Before joining Distilled, she […]
03/09/2019
How to successfully run an online retail store

How to successfully run an online retail store

  Image credit: https://photos.icons8.com/ If you want to have even the smallest chance of surviving as a retail business these days, having an online store is key. […]
24/08/2019
How to Do Change Detection with Screaming Frog and Google Sheets

How to Do Change Detection with Screaming Frog and Google Sheets

  I made a Google Sheet that does change detection for you based on two Screaming Frog crawls. I’ll tell you why that’s important. Two problems […]
23/08/2019
Should you Quit Law School to become a Computer Scientist?

Should you Quit Law School to become a Computer Scientist?

  There is a concept in mathematics called singularity and you’ve probably heard of it; people use analogies like the center of a black hole to […]
22/08/2019
Building a WordPress Website in 2019 (Ultimate Guide)

Building a WordPress Website in 2019 (Ultimate Guide)

  1 – Introduction – Why WordPress? First of all, what is WordPress? WordPress is a CMS (Content Management System), i. e. an interface that manages […]
21/08/2019
We've Doubled the Sensitivity of our SEO Split-Testing Platform

We’ve Doubled the Sensitivity of our SEO Split-Testing Platform

  Since you’re reading this on the Distilled blog, you probably know Distilled has an SEO split-testing platform, DistilledODN. One of the important features of the […]
26/04/2019
Why your website needs to be HTTPS by the end of January

Why your website needs to be HTTPS now!

  According to Google, over 50% of all desktop pages loaded on the internet are HTTPS pages and is continuing to grow. HTTPS stands for Hypertext […]
21/04/2019
7 Ways to Take Pictures for Instagram

7 Ways to Take Pictures for Instagram

  Whether you have an iPhone, a Samsung, a Huawei or a super Reflex, here are some tips to capture beautiful photos for Instagram without being […]
19/04/2019
Boxing Ring Influencer

Influencer Marketing: It’s an Instagram Vs YouTube World

With a 1,500% increase in searches for ‘influencer marketing’ in the past 3 years, finding the best platform to host your influencer campaigns has never been […]
18/04/2019
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The Technical SEO Audit Essentials Guide

  Many people today do not realise the basics of technical SEO are not as complex as you may think and in most cases, you may […]
17/04/2019
7 Tips for Structured Data on E-commerce Sites

7 Tips for Structured Data on E-commerce Sites

  BEFORE READING: If you’re unfamiliar with JSON-LD, check out this article to learn more about the structured data format and why we prefer it. Overall, […]
03/04/2019
How To Calculate Your Total Addressable Market Online

How To Calculate Your Total Addressable Market Online

  There are a number of key business reasons you should know how much demand exists within an online niche. The most common ones are: Assess […]
02/04/2019
How to utilise Gmail ads for your business

How to utilise Gmail ads for your business

  Now that you know how to successfully run ads on Facebook, Instagram, Twitter and LinkedIn, we’ll wrap up our social advertising crash course by looking […]
01/04/2019
Content Research Strategy: Finding Unique Topics In an Oversaturated Niche

Content Research Strategy: Finding Unique Topics In an Oversaturated Niche

  If you’ve been writing content for a significant amount of time, you know that consistently identifying high value topics can get very difficult. In fact, […]
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