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June

07/09/2019
"Impressions" is an Undervalued SEO KPI

"Impressions" is an Undervalued SEO KPI

  This post is about a hill I’m willing to die on, but might not need to – I actually have no idea whether the title […]
06/09/2019
6 Types of Newsworthy Content (That Aren’t Survey-Based)

6 Types of Newsworthy Content (That Aren’t Survey-Based)

  When working with data to create content for your brand, it can feel like every time you come across a relevant data set, it’s already […]
05/09/2019
A logical approach to resolving website performance issues

A logical approach to resolving website performance issues

  As someone who has worked for a performance agency for the last five years, I have learned that almost everything we do needs to be […]
04/09/2019
5 Takeaways from Mozcon as Someone with No SEO Experience

5 Takeaways from Mozcon as Someone with No SEO Experience

  This post is written by Ali Howard, who is currently on a three month internship with our US team in Seattle. Before joining Distilled, she […]
03/09/2019
How to successfully run an online retail store

How to successfully run an online retail store

  Image credit: https://photos.icons8.com/ If you want to have even the smallest chance of surviving as a retail business these days, having an online store is key. […]
24/08/2019
How to Do Change Detection with Screaming Frog and Google Sheets

How to Do Change Detection with Screaming Frog and Google Sheets

  I made a Google Sheet that does change detection for you based on two Screaming Frog crawls. I’ll tell you why that’s important. Two problems […]
23/08/2019
Should you Quit Law School to become a Computer Scientist?

Should you Quit Law School to become a Computer Scientist?

  There is a concept in mathematics called singularity and you’ve probably heard of it; people use analogies like the center of a black hole to […]
22/08/2019
Building a WordPress Website in 2019 (Ultimate Guide)

Building a WordPress Website in 2019 (Ultimate Guide)

  1 – Introduction – Why WordPress? First of all, what is WordPress? WordPress is a CMS (Content Management System), i. e. an interface that manages […]
21/08/2019
We've Doubled the Sensitivity of our SEO Split-Testing Platform

We’ve Doubled the Sensitivity of our SEO Split-Testing Platform

  Since you’re reading this on the Distilled blog, you probably know Distilled has an SEO split-testing platform, DistilledODN. One of the important features of the […]
10/06/2019
Competitor Analysis: A Structured Approach

Competitor Analysis: A Structured Approach

  This blog post is for you if you need a structured way to do competitor analysis that allows you to focus and prioritise tasks without […]
08/06/2019
How to Estimate the Total Available Organic Search Traffic for a Website

How to Estimate the Total Available Organic Search Traffic for a Website

  Whether you’re expanding an existing business into a new market, bringing out a new product range, or building a brand new website from scratch, a […]
06/06/2019
The 3 biggest mistakes people make on Twitter and LinkedIn—and how to fix them

The 3 biggest mistakes people make on Twitter and LinkedIn—and how to fix them

  Though social media isn’t some shiny new marketing toy, lots of marketers get tripped up when using it. Sure, these folks know how to put […]
04/06/2019
How Video Can Help Your SEO Strategy

How Video Can Help Your SEO Strategy

  Video can elevate your digital marketing presence. So far, so obvious. But beyond the fact that we’re visual beings, you’d be surprised just how many […]
03/06/2019
How to Conduct The Ultimate PPC Audit

How to Conduct The Ultimate PPC Audit

  1.0: What is a PPC audit? Conducting a PPC audit for a new client, or even an existing client, is essential to ensure you’re maximising […]
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